Tshiakani VTC
A modern and secure urban transport solution, redefining mobility in the DRC.
The Challenge
Urban mobility in the DRC is plagued by a lack of safety, unpredictable wait times, and a complete absence of price transparency. Motorbike taxis (motos) are quick but often unregulated, while private cars lack standardized tracking. Users have historically faced constant negotiations over fares and a high level of anxiety regarding driver reliability and vehicle safety in dense urban corridors.
The Solution
Tshiakani VTC introduces a structured, multi-tiered transport framework that caters to every urban need—from economical 'Moto' trips for quick transit to 'Confort' cars for professional requirements. By integrating a real-time GPS tracking system and fixed, transparent pricing in CDF, the platform removes the 'negotiation friction'. The UI employs a professional orange-and-black palette, signaling reliability, speed, and standard-setting service quality.
Key Features
- ✨ 3-Tier Fleet (Moto, Eco, Confort)
- ✨ Transparent CDF-Based Fare System
- ✨ Precision GPS Real-Time Monitoring
- ✨ Pro-Grade Driver Profile Ecosystem
User Research
Research Objectives
- Analyze urban transport friction
- Evaluate perception of fixed pricing
- Test ergonomics in real-world conditions
Methodology
Surveys with 50 urban transport users and focus groups.
Persona
Jean, 34
Entrepreneur
" Needs reliable and punctual transport for business meetings. Hates negotiating prices for every trip. "
Needs
- ✓ Guaranteed punctuality
- ✓ Price transparency
Pain Points
- × Endless negotiations with drivers
- × Uncertainty about travel time and safety
User Journey Map
Current Journey (Before)
- Hailing a random taxi on the street
- Aggressive price negotiations
Optimized Journey (After)
- Immediate choice of service level (Moto/Eco)
- Real-time GPS tracking and visible fixed price
Design System
Color Palette
Typography
High Fidelity Screens
Lessons Learned
The complexity of managing a multi-vehicle fleet. The importance of clear local currency display.